Staff Portal

Learn more about school marketing strategies (for both public and private schools) and publications available for purchase.

Websites, Articles & Presentations

• National School Public Relations Association
• Charter School Marketing Playbook
• Marketing Private Schools
•  Promoting your School: 5 Ways to Get Your School Noticed
•  About.com articles about marketing your school
•  Maximizing Marketing to Advance your School's Mission
  (Blackbaud 2004 white paper)
• Marketing and Recruiting for Private School Enrollment

Publications for purchase

• How to Market Your School - A guide to marketing, public relations and communication for school administrators
• Promoting Your School: Going Beyond PR